Built to Exit

Built to Exit.

Built to Exit is Dean DeVries's business. It provides exit-readiness consulting and done-for-you HubSpot builds and revenue operations systems, so a company runs on systems instead of its founder and its revenue data can be verified by a buyer.

Two services

Exit readiness, and the systems that make it real.

Over 200 HubSpot builds. Every engagement starts with a conversation and a fixed-fee diagnostic.

HubSpot builds are delivered by Dean and his team at Sales Momentum, where he is co-founder and CTO.

The result

Built to Exit.

Clean architecture, working engines and AI on top add up to a company that runs on systems instead of on you. That's what makes an exit possible, whichever exit you want.

See Built to Exit
Exit one

Out of the day-to-day

Step back from operations and lead from where you add the most. The business keeps its standards without you in every room.

Exit two

By acquisition

Hand a buyer verifiable data and a company that runs without its founder, the two things that raise enterprise value.

How it starts

Three steps, no pitch deck.

You'll know within a month whether we should work together, and you'll leave the diagnostic with something useful either way.

1

A conversation

We talk about the business, the team and you. I'll tell you directly whether I'm the right person, and point you elsewhere if I'm not.

60 minutes · private
2

The diagnostic

I go inside your CRM, your numbers and your leadership rhythm. You get a written finding: where revenue is leaking, what to build, and what it's worth.

Up to 7–14 days, depending on complexity · fixed fee
3

The engagement

We agree on the seats, the outcomes and the measures. Then I get to work alongside you and report against them every month.

Quarterly terms
FAQ

Questions founders ask

More answers on the FAQ page.

What is Built to Exit?

Built to Exit is Dean DeVries's business. It does two things: exit-readiness consulting, and done-for-you HubSpot builds and revenue operations systems. The aim is a company that runs on systems instead of on its founder, with revenue data a buyer can verify. That supports two kinds of exit: stepping out of the day-to-day, or selling the company. Dean has completed over 200 HubSpot builds. HubSpot builds are delivered by Dean and his team at Sales Momentum (salesmomentum.io), where he is co-founder and CTO.

When should a founder start exit-readiness work?

Built to Exit recommends starting 12 to 24 months before a sale, a raise or a succession. Work starts with an exit-readiness assessment, followed by a scoped build.

Start with a conversation. You'll know within a month whether we should work together.

Request a conversation